Walmart fortifies fledgling ad platform with omnichannel analytics offering

Procter & Gamble, Mondelēz and Clorox beta tested Performance Dashboards, which could better position the retailer against rivals like Amazon and Google.



source https://www.marketingdive.com/news/walmart-fortifies-fledgling-ad-platform-with-omnichannel-analytics-offering/582610/

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