Super Bowl's status as marketing bellwether diminished as brands play it safe

Some of the biggest announcements so far are advertisers like Budweiser sitting out, but newcomers — particularly brands boosted by the pandemic — are also jumping on the opportunity.



source https://www.marketingdive.com/news/super-bowls-status-as-marketing-bellwether-diminished-as-brands-play-it-sa/593926/

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