How 'Godzilla vs. Kong' is racking up monster views on TikTok

Warner Bros. again tapped agency Movers + Shakers to develop a viral campaign that blends the right mix of creative elements with an understanding of the app's user base.



source https://www.marketingdive.com/news/how-godzilla-vs-kong-notches-monster-views-tiktok/599213/

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