AR's role in shopping poised to swell in next 5 years, Publicis and Snap find

Two in three people who said they would use branded lens for shopping also agree they're likely to purchase after interacting with an AR experience.



source https://www.marketingdive.com/news/ars-role-in-shopping-poised-to-swell-in-next-5-years-publicis-and-snap-fi/600839/

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