Carl's Jr. and Hardee's head to 'Jurassic World' as $500M brand transformation looms

Chief Brand Officer Chad Crawford details how the brands are leveraging digital content across Uber and Lyft vehicles, Snapchat, TikTok and Waze.



source https://www.marketingdive.com/news/carls-jr-hardees-jurassic-world-500m-brand-transformat/624407/

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